by annapollock@me.com | Mar 21, 2012 | MOVE
In this succinct and thought provoking video. Umair Haque (HBR blogger, author of the New Capitalist Manifesto) shows how marketing is being turned on its head from a focus on differentiation (the vain attempt to show that each product is bigger, better, faster than...
by annapollock@me.com | Jan 5, 2012 | MOVE
I’ve borrowed the title of this blog from Sir Richard Branson’s new book Screw Business as Usual partly to get your attention but also to flag the speed with which old concepts are being discarded in the business community at large. 2012 could well be that the year...