by annapollock@me.com | Nov 28, 2012 | MOVE, Place
A consistent theme of this blog, that will persist until The Shift/The Transition/The Great Turning/The Great Disruption is over, relates to the power of paradigms to shape behaviour. A perceptive reader will notice that I haven’t used the word paradigm much because I...
by annapollock@me.com | Nov 16, 2012 | MOVE
I’ve always had a huge problem with destination branding.This problem, this “dis-ease’ always flares up when I attend World Travel Market where the end result of millions of dollars spent on branding is experienced as an homogenous, coma inducing...
