by annapollock@me.com | Oct 29, 2011 | MOVE, Purpose
I’ve recently been given a deliciously interesting assignment: – answer, in one page, “what is the cause of tourism?” Perhaps the questioner has read Simon Sinek’s great book Start with Why? which can be summarised in one ket...
by annapollock@me.com | Oct 22, 2011 | MOVE
We don’t use the word sustainability that often on this web site for the simple reason that it is failing to either communicate or inspire. At its root, the verb “to sustain” means to prolong or endure and, as such, it could means business as usual....
by annapollock@me.com | Oct 13, 2011 | MOVE
Conscious Hosts conduct what we call Conscious Marketing based on an understanding that all business is now Social. There’s a good blog post and discussion from Edelman on what makes a Social Business here and from IBM here. Before we look more closely at what...
by annapollock@me.com | Oct 11, 2011 | MOVE
During my 40 year career in travel and tourism, the number of people crossing international borders has grown from 100 million a year to just under a billion. At the same time, I have watched distinctly different, magical and remote communities with cultures whose...